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Charoen Pokphand Group Indonesia
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BREEDING FARM PT. CHAROEN POKPHAND JAYA FARM Malang, Nopember 2007
Continent Countries
Asia
Thailand, Indonesia, Korea, Japan, Malaysia, Cambodia, Vietnam, Myanmar, Taiwan, India, Singapore, China, Hong Kong, Middle East
Europe
Belgium, , Turkey
N. America
USA (5 states)
Africa
1921
1960
1st seed shop in Bangkok
Opened branch in Hong Kong
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1968
1972
1976
Became No. 1 Began feed producer operation in in Thailand Indonesia
Began operation in Singapore
1979
1987
1989
Invested in Listed on Operated 7-11 China Stock in Bangkok Exchange in Begin operation Thailand in Japan
Charoen Pokphand Group Indonesia
South Africa
1990
Began telecom operation
2000
2002
t venture Opened mall telecom in in Shanghai
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PROFIL SINGKAT Kegiatan Usaha Produksi dan Perdagangan: Pakan ternak, pakan udang, pakan ikan, dan pakan lainnya peralatan peternakan dan produk kesehatan hewan benih tanaman
Pengolahan: Daging ayam, udang, ikan Daging lainnya
Pembibitan unggas Pertambakan udang terpadu Telecomunication 5/13/2019
Charoen Pokphand Group Indonesia
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Food Processing
Poultry
• Produces high quality processed products from chicken (e.g. karage, nuggets, sausage), and processed shrimp for both local and export market
• Produces both poultry feed (i.e. chicken, fighting cock, duck) and cattle feed (pig, cow) • DOC breeding chicken farms for both broiler and layer
Agriculture
Aquaculture
• Trading in agriculture products including seeds, fresh fruits, vegetables, sterilizer, pesticides, and agriculture equipment
• Produces fish and shrimp feed • Operates integrated shrimp farms
Our aligned Vertical Integration in agriculture businesses ensure an effective supply chain within the enterprise 5/13/2019
Charoen Pokphand Group Indonesia
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ASPEK PEMASARAN Keunggulan dan Peluang: Jaringan distribusi yang luas dan kuat Harga jual menjadi pedoman industri Memiliki pangsa pasar signifikan:
35% untuk pakan ternak 43% untuk pakan udang 45% untuk pakan ikan 38% untuk Day Old Chic (DOC)
Konsumsi daging ayam per kapita terendah (4 kg) di Asia Tenggara 5/13/2019
Charoen Pokphand Group Indonesia
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PENGABDIAN KEPADA MASYARAKAT Memberikan bantuan bagi masyarakat sekitar lokasi pabrik dan kantor Charoen Pokphand Indonesia di seluruh Indonesia seperti: Program anak asuh usia wajib belajar 9 tahun setiap kenaikan kelas di sekitar 220 lokasi/desa Khitanan massal
Bantuan kepada korban bencana (banjir, tsunami, gempa) Sumbangan produk pangan perusahaan setiap Hari Raya Idul Fitri atau Natal 5/13/2019
Charoen Pokphand Group Indonesia
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PENGABDIAN KEPADA MASYARAKAT Telur ayam rebus bagi anak sekolah dasar sebagai wujud partisipasi dukungan terhadap program pemerintah dalam membantu mencerdaskan anak bangsa Mengadakan acara 17 Agustusan bersamasama masyarakat setempat Bantuan kepada masyarakat setempat Melakukan vaksinasi AI di lingkungan farm
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Charoen Pokphand Group Indonesia
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Lokasi Farm & Hatchery
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Charoen Pokphand Group Indonesia
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Charoen Pokphand Group Indonesia
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Farm & Hatchery Work Flow PS Farm Egg Collecting
Housing Preparation ( 12 weeks )
Brooding Periode ( 1- 4 weeks old)
Pull Chick Process
Packing
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Selecting, Grading & counting
Growing Periode (5 - 25 weeks old)
Laying Periode (26 – 68 weeks old)
PS Hatchery
Hatcher (Day 19 - 21)
Sanitizing Grading
Picking/ Packing
HOLDING ROOM
Incubation (1 – 18 Days)
Charoen Pokphand Group Indonesia
Egg Selecttion
Egg Sanitation
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