Photo from ford.com
DELTA/SIGNAL CORP. CEO BRIEFING
Stephanie Dunk
AGENDA Where Delta/Signal Corp. is now Using a Balanced Scorecard for organisational change Strategy software Strategic options Working in a team - SparkPlus Breakout groups
STRATEGY PLANNING TIMELINE Date
Activity
1pm Wednesday 30 August
Game open for practice rounds – see video tutorials on line
9-11am, Wednesday 6 September
Lecture on the Simulation
5pm, Wednesday 6 September
Submit 1st round of Sparkplus – see Sparkplus tutorial online
9am, Monday 11 September
Game goes live
5pm, Friday 15 September
Game closes
5pm, Friday 22 September
Submit 2nd round of Sparkplus
9-11am, Wednesday, 4 October
Simulation Debrief
DELTA/SIGNAL CORP. No clear strategy Poorly defined value propositions Low financial returns $25m approved per period
USING A BALANCED SCORECARD FOR ORGANISATIONAL CHANGE
Strategy
Objectives
Metrics
Initiatives
BALANCED SCORECARD: STRATEGIES Luxury Segment Customer Integration Product Innovation
Economy Segment Low Initial Cost Low Lifetime Cost
BALANCED SCORECARD: STRATEGIES Luxury Segment Customer Integration Product Innovation
Economy Segment Low Initial Cost Low Lifetime Cost
BALANCED SCORECARD: STRATEGIES Luxury Segment Customer Integration Product Innovation
Economy Segment Low Initial Cost Low Lifetime Cost
BALANCED SCORECARD: STRATEGIES Luxury Segment Customer Integration Product Innovation
Economy Segment Low Initial Cost Low Lifetime Cost
USING A BALANCED SCORECARD FOR ORGANISATIONAL CHANGE
Strategy
Objectives
Metrics
Initiatives
BALANCED SCORECARD: OBJECTIVES AND METRICS
BALANCED SCORECARD: OBJECTIVES AND METRICS
BALANCED SCORECARD: OBJECTIVES AND METRICS
BALANCED SCORECARD: OBJECTIVES AND METRICS
BALANCED SCORECARD: OBJECTIVES AND METRICS
BALANCED SCORECARD: OBJECTIVES AND METRICS
USING A BALANCED SCORECARD FOR ORGANISATIONAL CHANGE
Strategy
Objectives
Metrics
Initiatives
BALANCED SCORECARD: INITIATIVES
BALANCED SCORECARD: INITIATIVES
STRATEGIC OPTIONS Luxury Segment Customer Integration Product Innovation
Economy Segment Low Initial Cost Low Lifetime Cost
STRATEGIC OPTIONS Luxury Segment Customer Integration Product Innovation
Economy Segment Low Initial Cost Low Lifetime Cost
Which of these four strategic options is the company pursuing?
STRATEGIC OPTIONS ACTIVITY 1. Move to sit with your group. 2. Navigate to kahoot.it and enter the game pin.
3. Read the three case studies (10 mins). 4. Discuss with the person next to you which of the four strategies you think the case study companies are pursuing (10 mins).
5. Enter your answers into kahoot when the survey is activated.
SPARKPLUS
GROUPWORK
Take some time to work together in your groups.